GRASSROOTS DEMOCRACY IN ACTION: HOW DOOR-TO-DOOR MARKETING IS TRANSFORMING BALLOT MEASURE CAMPAIGNS

In the ever-evolving landscape of direct democracy, ballot measure campaigns play a crucial role in shaping public policy. These initiatives, referendums, and propositions allow citizens to directly vote on specific issues, from tax measures to social policies. As we approach the next election cycle, an age-old tactic is proving to be a game-change